The presidency combines the function of royalty and a chief administrative officer for the country. Royalty, especially in modern times, leads by setting an example, enunciating a standard. So the president in his inaugural was giving voice to what are the ideals of his administration, what consequences they have in social developemment, and what are their origins. In so far as people respect him, they will see this as a standard and potentially be accountable, first of all to themselves, if they do not meet it.